During Taiwan’s presidential election, Meta’s social network emerged as a surprise hit.

Apparently, Twitter was quite niche and the launch of Threads coincided with a surge of interest in presidential elections, for which one party’s supporters rallied on Threads which also pulled in their friends.

Many (worried) pan-green supporters noticed that their complaints on politics were promoted to more readers on Threads than any other social media platforms (especially Facebook and Instagram), so more and more pan-green supporters gathered to Threads and used it as a mobilization tool[.]

Also, the pictured election slogan reads “Choose the right person; walk the right way”. Like, seriously?