Purchase of Intellivision Trademarks and Games Unites Competing Brands from the ‘70s and ‘80sPARIS and NEW YORK, May 23, 2024 (GLOBE NEWSWIRE) -- Atari® — one of the world's most iconic consumer brands and interactive entertainment producers — announced today it has purchased the Intellivision brand and certain games from Intellivision Entertainment LLC. Intellivision Entertainment LLC will rebrand and continue its business of developing and distributing the Amico brand game console with a licen
I could have sworn Atari was bankrupt. Where’d they get the money to acquire anything?
Bankruptcy is intended to be (though is not often in actuality) a temporary restructuring period. A lot of companies just end up liquidating while under bankruptcy proceedings, but Atari emerged from Chapter 11 in 2014 after a year of restructuring and selling off IPs to pay their bills. Now they’re doing a bunch of stuff, including casinos and hotels.
On one hand, that’s weird AF. On the other, I would definitely stay at (and probably steal towels from) the Hotel Atari.
🎶 You can check out any time you like, but you can never
leaveset the high score.Guitar solo 🎶
In the Video Game Business, it’s not estranged to find video game companies doing casino things. Konami doing pachinko for example, which lead to them pissing a lot of their IPs off to pachinko machines that were themed.
Hell, Nintendo licensed to Konami to do Mario Roulette which is a medal game.
(Half of bankruptcy is restructuring/planning while the other half is liquidation. Either way, the goal is to have a clean-ish start in debt terms.)